Campaign Analysis: Customer Churn Prediction

• Tech Stack: Pandas, Seaborn, matplotlib, Plotly, NumPy
• Github URL: Project Link

This work outlines the methodology, data analysis, and implications of evaluating Campaign Type C, which targets departments contributing to the bottom 25% of revenue at Regork Company. The primary aim is to provide actionable insights into the campaign's return on investment (ROI) and to guide strategic marketing decisions.